Custom seed packets are budding stars as eco-friendly giveaways.

But how do cute, promotional seed packets give businesses a branding edge? Simply put, flower and vegetable seeds symbolize growth and prosperity. That positive message reflects on your company when you hand seed packets out at trade shows or during National Garden Week, the first full week of June.

Custom-printed seed packets offer many benefits for businesses and organizations. They can be used to attract customers and new members, raise funds and teach people of all ages about gardening.

Custom seed packets are trendy and sustainable gifts, guest favors and giveaways. It’s fun to surprise guests or potential customers with seed packets to grow everything from wildflowers to basil!

Together let’s explore everything there is to know about them and the best way to use them for your business.

The ultimate custom seed packets guide

promotional seed packets for flowers and plants

What are customized seed packets? Promotional seed packets are small containers printed with a name or logo and filled with plant seeds. These envelopes, pouches and seed papers are mainly used as earth-friendly giveaways to promote a business.

What size are most seed packets?

The smallest custom seed packets at Totally Promotional measure 2 5/8 inches by 2 5/8 inches. However, we also have other types such as all-in-one sprout pouches and mailers with seeded paper that span 4 inches by 5 inches and larger.

Browse our entire selection of custom-printed seed packets to discover the many sizes and styles we offer. Most of our custom seed packets are small enough to fit into a greeting card or easily hand out at trade shows.

What are the most popular seeds to grow?

plant collage for promotional garden gifts

Totally Promotional currently offers custom seed packets for more than a dozen different varieties of garden, flower and herb plants. Here are a few of our most popular types of seed packets:

  • Sunflowers
  • Marigolds
  • Zinnias
  • Basil
  • Cilantro
  • Jalapeno
  • Cucumber
  • Forget-Me-Nots
  • Tomato
  • Money plants
  • Oregano

We also offer many other plant seeds such as cosmos, chives, dill, mint, parsley, wheatgrass, thyme, annual mixture, French radish, red leaf lettuce, spinach and tomatillo.

What are the different types of seed containers at Totally Promotional?

You’ll find nothing plain or boring about our customized seed packets and promotional plant kits at Totally Promotional!

Our custom seed packets are available in many styles with fun shapes and colors to accent your brand. Each seed packet style is designed to fit a wide variety of uses. Take a look at a few of our unique seed containers:

customizable grow sticks

Grow sticks: These might just be my favorite! Wildflower seeds are embedded in the handle of these adorable giveaways. Your full-color logo or design is printed above the handle in your choice of popular shapes such as flower mini fans and hearts with seeded handle. Simply soak the grow sticks in water, add soil, water and sunshine, and watch it grow!

customizable plant mailer

Mailers: Your logo and/or message will be printed in full color on the front of recycled card stock with a seeded paper in your choice of shapes. The seeded paper is easy to plant for growing wildflowers or herbs. Place these in envelopes for direct mailing campaigns.

customizable pop-up starter plant kit

Pop-up starter plant kits: Everything you need — container, soil disk and your choice of seeds — is neatly tucked inside a pretty container. For most items just “pop up” the box, add water and seeds. Your full-color logo is printed on the side panel.

customizable seed envelope

Envelopes: Check out our popular “Say It With Seeds” envelopes to give your business plenty of exposure. Your name and/or logo is printed in full color on the outside and inside of these colorful envelopes. Choose your favorite flowers or herbs.

customizable sprout pouch

Sprout pouches: Your audience will love these all-in-one plant growing pouches. The leak-proof pouch contains the seed packet, specific growing and draining mediums and instructions. Choose flowers, vegetables or herb seeds. Your full-color artwork is printed on the spacious front side of the pouch.

customizable seed paper bookmark

Bookmarks: This is the perfect school, library or book-signing giveaway! Let us print your full-color message on a useful bookmark for all your reading fans. Seeds are attached with dissolvable glue at the bottom tear-off section and ready to plant. Select from flowers or herbs.

customizable bucket o' blossoms planter kit

Bucket planter kits: Have your brand screen printed on a mini bucket that includes a soil disk, seed packet and instructions. Flower and herb seeds are available. Select from popular colors for the outside cover.

customizable carton plant kit

Carton Gardens: Get your mini garden started with a kit that includes three types of seeds, six starter soil pads and three seed stakes. Everything arrives in a unique egg carton made from recycled pulp. Select from veggies and herbs. Your logo is proudly printed in full color on the outside sleeve.

customizable planter kit

Planter kits: Natural coir from coconuts is used for this starter container. Simply add water to the enclosed soil disk and plant the flower, vegetable or herb seeds of your choice. Your name or logo will appear in full color on the top, outside covering.

customizable seed pouch

Garden seed pouches: Show your commitment to sustainability by handing out these reusable, cotton canvas, drawstring pouches with your logo printed front and center. Each pouch is filled with seeds, stakes and instructions. Seed options include flowers, herbs and vegetables.

How to use custom seed packets for branding

You won’t run out of ways to use personalized seed packets to promote your business or environmental awareness campaign. They are practical and affordable items that people really want. Companies, clubs and educators can use them for just about any occasion.

Here are a few ways our customers use gift seed packets:

  • Greenhouse and nursery open houses
  • Educational projects for schools, 4-H clubs and daycare centers
  • Plant exchange events
  • Gifts for new garden club members
  • Spring and Easter sale promotions
  • Senior citizen activities
  • Environmental awareness
  • Landscape business promotions
  • Bridal and baby shower guest favors
  • Wedding favors

Custom seed packets are a unique and fun way to promote your brand and message. You can include your company’s logo, contact details or a catchy tagline on each packet. Additionally, you can choose from types of seeds that align with your brand’s messaging.

Why promotional seed packets are great giveaway items

customizable seed packet in garden

The list of reasons to use custom seed packets as giveaways and gifts is long. I mean really long! But let’s take a look at just a few and you’ll see why promotional seed packets are smart marketing tools:

  • Budget-friendly. Most of the seed packets and kits in our Lawn and Garden category cost about $1 each.
  • Small/lightweight. If you’ve ever hauled heavy or bulky giveaways to a trade show or conference, you know what I’m talking about. Promotional seed packets are easy to transport and display; they don’t take up a lot of space, either.
  • Pro-wildlife: Plants provide food and habitats for bees and other insects.
  • Eco-friendly. Many of our custom seed packets and kits are made from recyclable materials and/or are recyclable. Also, plants purify the air naturally.
  • Nourishment. Vegetables and herbs provide nourishment for the sustainability of mankind.
  • Beautification. Flowers inflates happiness levels and brighten landscapes, homes and offices.
  • Stress relief. Gardening relieves stress and anxiety.
  • Educational. Teaching how to plant and grow seeds is an important lesson for all to learn.
  • Fitness. Gardening is a great way to get exercise!

How long do seed packets last?

The seeds offered in our Lawn and Garden category at Totally Promotional last about two years if kept in a cool, dark place.

It’s best to store all types of custom seed packets away from direct sunlight until ready to plant. Seed packets can be sealed in airtight containers or plastic bags to keep moisture away.

If seeds are not planted within the recommended timeframe instructed on the seed packet, they may not germinate.

Quick tips on planting all types of seeds

It’s essential to follow the planting instructions that are provided with each custom seed packet or plant kit from Totally Promotional. However, here are a few quick tips that may also come in handy for the initial planting or when transplanting:

Flowers: It’s best to plant them in moist, well-drained soil in a sunny or partially shaded area.

Vegetables: It’s advisable to plant them in soil that receives at least six hours of sunlight a day. Additionally, know your plant hardiness zone to ensure optimal growth.

usda plant hardiness zone map
Photo Credit: USDA Plant Hardiness Zone Map

USDA Plant Hardiness Zone Map

Consider bundling seeds with gardening accessories

customizable rain gauge outside in the yard

If you’re looking for something a bit more than seed packets to gift employees or loyal customers, I’ve got you! Totally Promotional has many other promotional gardening gifts that can be bundled in gift bags with your custom seed packets.

Shop our customized garden tools and printed rain gauges categories for special gardening gifts. Here are a few of our most popular items:

Small things bring big opportunities!

Sometimes it’s the little things that make big strides for us. That’s what custom seed packets can do for businesses just like yours.

Promotional seed packets are an excellent way to boost your brand and promote an eco-friendly theme. They make great gifts for clients and can be used as favors and giveaways at numerous events.

Use this informative guide and visit our Lawn and Garden items to jumpstart your next marketing campaign or special occasion. Our sales reps are ready and waiting to help grow your business!

give your brand top visibility with custom hats

Shelley Grieshop is a former newspaper journalist who earned more than a dozen Associated Press awards for her in-depth research and writing skills. In May 2016, she joined Totally Promotional as a creative writer. She currently writes company blogs about branding, marketing, logos, wedding planning and much more. One of her life goals is to teach people when to use hyphens and apostrophes.

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