Branded jackets can unify your team and turn up the heat on your marketing strategy.
Yes, promotional jackets provide essential protection from the elements. But they also successfully showcase your brand to the world. Custom outerwear is the No. 1 most influential promotional product among men and women in the U.S.
As you probably already know, there are many different types of jackets and brands on the market today. Choosing the right one can be overwhelming! To ensure you get the best jacket types for your group, our team created this jacket buying guide.
We want you to be well-informed about the most popular brand-names, the various styles available and the best way to customize your own unique jackets.
Custom Branded Jackets Buying Guide
Whether you’re buying company jackets or coats for six staff members or hundreds of employees, it’s important to know a few things such as which styles are most popular and where your logo can be printed.
Totally Promotional has the answers! Our experts have more than 30 years of experience in promotional products and customization. So, get ready to become a branded jacket expert!
Which brand makes the best jackets?
Each of the brand-name jackets we offer has unique features and benefits that make them popular with customers. Some brands are loved for the amazing number of color options they offer. Others focus on comfort such as our Carhartt® Men’s Gilliam Jacket with full-color imprint, or our Ladies’ Eddie Bauer® Soft Shell Jacket with embroidered design.
Every brand-name we carry has something for someone! You’ll find all the information you need for each jacket in the “Description” section to help you make an informed decision.
Additional information such as FAQs can be found at the bottom of our customized jackets page.
Name-brand jackets at Totally Promotional
Customers really like the idea of buying outerwear from brands they trust. Those big names keep growing in popularity and so does our selection!
Here are a few of our top brand-name jackets:
- Columbia®
- Nautica®
- Under Armour®
- The North Face®
- Eddie Bauer®
- Carhartt®
- Port Authority®
- Team 365®
- Champion®
These name-brand jackets are renowned for their high-quality materials and styles. Each has a reputation for solid craftsmanship and design. You really can’t go wrong when ordering brand-name jackets for clients, employees and college teams.
We also offer other first-rate jacket brands that deliver top quality at great prices:
If you still aren’t sure which brand of custom jackets is best for your crew, chat online with one of our friendly customer service representatives. They will be happy to help you get the jackets you need.
Top 10 styles of jackets for your team
Jacket styles often change from year to year. But a few features such as rib-knit cuffs and fleece lining remain favorites with every generation.
Choosing the right style for your crew depends on your specific needs. You might opt for softshell jackets as a lightweight option for everyday wear, or puffer jackets for colder temperatures. Hooded sweatshirts are ideal for outdoor activities while customized vests are perfect for layering.
The style you need often depends on how your custom jackets will be used. Are you looking mainly for warmth or to keep your team dry? Rest assured that no matter which style you choose, our experts will professionally print your logo or message on them.
Take a look at our most popular jacket styles and the bestsellers for each:
- Softshell jackets
Bestseller: Eddie Bauer® Men’s Hooded Soft Shell Coat – Full-Color Imprint - Windbreaker jackets
Bestseller: Adult Champion® Full-Zip Anorak Jacket – Full-Color Imprint - Quarter-zip jackets
Bestseller: Nautica® Windward 1/4-Zip Pullover Jacket - Full-zip jackets:
Bestseller: Under Armour® Ladies’ ColdGear® Jacket – Full Color Imprint - Insulated jackets
Bestseller: Port Authority® Men’s All-Season II Jacket – Full Color Imprint - Vests
Bestseller: Men’s Eddie Bauer® Stretch Soft Shell Vest - Fleece jackets
Bestseller: Port Authority® Youth Value Fleece Jacket – Embroidered - Rain/waterproof jackets
Bestseller: Ladies’ Eddie Bauer® Soft Shell Jacket - Warm-up jackets
Bestseller: New Era® Ladies’ Track Jacket – Embroidered - Hooded sweatshirts
Bestseller: Port & Company® Pullover Hooded Sweatshirt
The benefits of corporate branded jackets
Besides providing protection from the weather, branded jackets can serve as powerful marketing tools. Your name and logo will get plenty of attention everywhere your personalized jackets are worn.
Here are a few ways our clients are using custom team jackets:
Gifts for clients and vendors
Custom branded jackets are thoughtful and impressive gifts to thank clients you partner with throughout the year. It’s a subtle way of keeping your name in front of individuals and businesses in your network.
Awards or gifts for employees
Use bulk jackets with your logo as gifts for employees at the holidays. Corporate coats can also commemorate employee work anniversaries or achievements to boost morale and retention.
New employee welcome gifts
I can’t think of a better way to make your newest employees feel welcome! Present them with a company jacket when onboarding and they’ll immediately feel like part of the team.
Trade shows and conferences
Picture your trade show team or employees in training arriving at their destination with jackets featuring your logo. Now that’s how you make an impression!
Custom jackets for teams
Give your college or pro sports teams a jacket they will be proud to wear. Place your organization’s name or mascot on custom team warm-up jackets to rally your athletes and fans!
Board members and investors
Tired of trying to think of high-end holiday gifts for board members, trustees and investors? Company logo jackets are perfect as Christmas gifts or to observe your company’s landmark anniversary.
Where to place your company logo on custom jackets
Once you choose the jacket style for your team, it’s time to start customizing. During the checkout process, you’ll be asked to select the imprint location(s) for your company name, logo or whatever design you want.
Each of our promotional jackets has different imprint areas for your custom design. They may include left chest, right chest, full back, left sleeve and/or right sleeve. You’ll find the choices for imprint areas in the “Description” section for each jacket and will be asked to make a selection during checkout.
Placement of your logo is a personal choice. Most companies place their name and logo on the left chest of their corporate jackets. The next most popular place is the full back, which is a great way to get plenty of branding exposure!
Some of the custom jackets we carry have fewer logo placement options than others due to their styles. If you have a question or concern, please let us know in the “Special Requests and Design Ideas” box in Step 4 of the ordering process and your personal graphic designer will contact you.
Customization options for jackets at Totally Promotional
Most of our jackets are screen printed with your logo or whatever design you choose. However, if you want a more high-end look, you might consider an embroidered design and/or full-color printing.
Here are examples of jackets with the different printing processes:
- BELLA+CANVAS® Unisex Sponge Fleece Full-Zip Hoodie (screen printed)
- Under Armour® Ladies’ Insulated Lightweight Puffer Jacket (embroidered logo)
Marketing your brand is affordable with customized jackets
Branded jackets are a must-have for every business that wants to keep its marketing budget in check. Every person who wears your customized coats or hoodies will become a mobile billboard for your brand.
When you’re ready to start shopping, keep in mind how your corporate jackets will be used and by who. This will help narrow down the best style for your needs.
Whether you are giving custom zip-ups as gifts or using them to onboard new team members, corporate jackets are an excellent investment for any company or organization.
